Unlock and boost your creativity
Wish you could produce ideas on demand? Innovation and brilliance aren’t the forte of artists and people in ‘creative’ professions. Some of the world’s most successful thinkers believe every person is creative to some degree. They have collated techniques and uncovered mental secrets in these practical guides.
Lateral Thinking: Maltese physician and inventor Edward de Bono introduced the world to the power of thinking laterally through this groundbreaking tome in 1967. Since then, it has helped millions of people unleash their creativity for various purposes. It is considered a step-bystep practical textbook on creativity with formal techniques that can be applied anywhere, at any time, to come up with fresh ideas.
The Book of Doing: Allison Arden wrote this book for those who simply don’t have time for the pursuit of creativity. She suggests ways to transform 94 everyday activities into joyful and inventive exercises. Creative Confidence: Award-winning innovators Tom and David Kelley dispel the myth that creativity is the domain of a chosen few. They also outline strategies to tap into your creative potential for productive use.
How to Get Ideas: Adman Jack Foster shows you how to condition your mind to become ‘idea-prone,’ utilise your sense of humour, visualise your goals, and conquer your fear of rejection.
The Creative Habit: Twyla Tharp lays out over 30 simple exercises to get out of a mental block and make creativity a habit instead of a spark of divine inspiration.
It’s Not How Good You Are, It’s How Good You Want To Be: Have ideas but lack the confidence to express them? Then this book is for you. This concise bestseller by advertising guru Paul Arden is a humorous guide to bringing out the best of your creative self.
The Opposable Mind: Like the opposable thumb, the opposable mind — author Roger Martin’s term for the human brain’s ability to hold two conflicting ideas together — is used by the world’s most successful businessmen to create superior ideas. This book chronicles 50 such case studies.
The Artist’s Way: This classic self-help bestseller by Julia Cameron provides a twelve-week course that guides you through the process of recovering your creative self. Its step-by-step approach enables you to transform your life, overcome artistic blocks, including limiting beliefs, fear, sabotage, jealousy and guilt, and replace them with self confidence and higher productivity.
